Educate Don’t Alienate

I thought about sharing the email. For a moment it felt justified. The reply I'd received was polite, careful, and quietly infuriating. A request to promote a Menopause event had been met with the explanation that the subject matter would not be suitable or appropriate for all of their audience.

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Bringing your new business to life with Voice & Vision

It’s tempting to think of your brand as your logo, your colours and the font you use. And although these things are important, your brand is so much more than that. It’s about how you present yourself to the world and the way you communicate with your customers. It’s also the personality behind your business and the impression people get when they come across you for the first time.

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The Director Who Couldn’t Switch Off…

In today’s always-connected business world, many leaders pride themselves on being constantly available. Emails, messages and notifications have become part of everyday life, and being busy is often worn as a badge of honour. Yet beneath that constant activity can lie something much more significant: chronic stress that has quietly become normal.

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