Brand awareness is crucial for local businesses because it helps them stand out in a crowded marketplace. It builds trust and loyalty among customers, which leads to repeat business and positive word-of-mouth referrals to friends, family and colleagues. In a…
Christmas is a time for giving, and that includes giving your business a boost with a well-planned marketing campaign. The UK Christmas market is worth £billions, so there's plenty of opportunity to increase your sales and profits during the festive…
We’re excited to unveil our latest new website, for wooden flooring specialists, Nutwood Flooring. Customer recommendations have always provided the lion’s share of Nutwood Flooring’s new enquiries. They came to us hoping to breathe new life into their digital marketing…
...without compromising on quality! There's been a lot of talk recently about the use of AI to create content for your digital marketing, whether that's a blog for your website, social media posts or email campaigns. So, we thought we'd…
The Divine Water Company provides water dispensers and coffee machines to organisations across the South-East. A well-established company with an excellent reputation for customer service, they came to Open Door Digital because they felt their lack of visibility on Google…
Whether you're managing a Google Ads campaign yourself, or paying an agency to do it for you, it's essential that you understand what return you're getting on your investment. But measuring this isn't always easy. The first thing you need…
Many of you will have a blog on your website. But are you sure you're making the most of it? Blogging is one of the most powerful ways to add quality content to your website - which both your human…
The Orchard is a characterful wedding venue near Maidstone in Kent. Understanding the power of Google Ads, particularly in an industry where so much customer research is done online, they had set up their own Google Ads account. This was…
...is easier than you think! In the current digital age, offline marketing and reliance on good ‘word-of-mouth’ can only get the promotional efforts of your business so far. Equally, we understand the challenges involved in successfully marketing your business online.…
Google Shopping Ads are aimed at retailers who want to promote their products in a more visual format than standard Google Search Ads. You most commonly see them at the top of your Google search results, but they also feature…